My services to help you build authority, generate leads and accelerate sales

Good writing isn’t merely about communication. It’s about crafting sentences that help other people form a personal bond with an idea. It’s about choosing words with the power to penetrate the reader’s mind. No other B2B marketing content establishes trust, generates leads, and moves prospects through the sales funnel as effectively as white papers and case studies. White papers and case studies are the building blocks of commercial content marketing. Strong, clear white papers, case studies, contributed articles, and other content build an unshakable content marketing foundation that won’t be toppled by the competition.

White papers are an excellent tool to establish yourself as an authority in your industry and help you demonstrate your market knowledge so that clients come to your company first. Whether it is providing background information on a product or a solution to a problem, a white paper generates leads, offers a solution and establishes thought leadership.

I write white papers and case studies that engage, influence and inform your target audience to captivate the clients who matter most. Simply put, I design your white paper, case study and other content to help you influence prospects make the decisions you want them to make.

I can also help propel your marketing to new sales heights with business blogging, featured articles, web content, newsletters, product descriptions, marketing brochures, and more of your copywriting needs.

WHITE PAPERS

Generate leads, establish thought leadership, and build brand awareness with white papers that engage, influence, inform and help close sales.

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  • Pursuasive
  • Solves a Problem
  • Generates Leads
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CASE STUDIES

Grow your business with action-packed feature article-style customer success stories & case studies that make it easy for clients to say yes.

  • Highlights Product or Service
  • Shorten Sales Cycles
  • Improve PR
  • Build Credibility

WEB CONTENT

Enhance your brand and drive business with dynamic, well-written, targeted web content that will motivate your audience to action.

  • Useful and Original Content
  • Targeted towards intended clients
  • SEO optimized
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BUSINESS BLOGGING

Drive traffic, increase conversions and build authority with proven content formulas and interesting writing.

  • Clear focus
  • Welcoming Persona
  • Write for your audience
  • Weave in your marketing messages

NEWSLETTERS

Providing your clients with industry news, tips and guides with newsletters that drive leads, get repeat business, and show you as an authority in your field.

  • Effective
  • Relevant
  • Actionable
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FEATURED ARTICLES

Also known as contributed or bylined articles, they focus on an event, product or individual, lending an interesting perspective of the subject.

  • Concise
  • Purposeful
  • Inspirational
  • Interesting

PRESS RELEASES

Attract media attention with a well-written press release that delivers an impactful and relevant message from a newsworthy angle.

  • Grabs Attention
  • Optimized Keywords
  • Ideal length
  • Clean and structured

OTHER SERVICES

I offer many other B2B content marketing writing services, internal documents, B2C copywriting and more. Don’t see what you are looking for? Just ask.

  • Resumes & LinkedIn Profiles
  • Internal policies & memos
  • Training Presentations
  • ...and more.

Would you like to build authority, generate leads and accelerate your sales?

Call (440) 278-4034 or send a message today.

Let's Talk